How to Get Your Business Found Online in Spokane Valley, Washington
If you run a business in Spokane Valley, you already know the area is growing fast. With over 100,000 residents, a strong mix of manufacturing, healthcare, and retail, and the Spokane River running right through town, there’s plenty of opportunity. But here’s the problem: when someone in the Valley searches for “plumber near me” or “best coffee shop in Spokane Valley,” your business might not show up on Google. And if you’re not on the first page, you might as well be invisible.
Why do most small businesses in Spokane Valley struggle to get found? It’s not because you’re bad at what you do. It’s because Google ranks businesses based on signals you might not even know exist. Things like your website, your online reviews, and who links to you. The good news? You can fix most of this yourself. Here’s how.
1. Claim and Fill Out Your Google Business Profile
Think of this as your free ad on Google Maps and Search. Go to Google Business Profile, claim your listing, and make sure every field is complete. Your address, phone number, hours, and a short description of what you do. Add photos of your storefront, your team, and your work. When someone searches for your type of business in Spokane Valley, this is what Google uses to decide if you’re a real, local option.
2. Ask for Reviews (and Respond to Them)
Reviews are like word-of-mouth for the internet. The more positive reviews you have, the more Google trusts you. After a job well done, ask customers to leave a review on your Google profile. And respond to every single one—even the bad ones. A thoughtful reply shows you care. This simple habit can push you above competitors who ignore it.
3. Make Your Website Work on Phones
Most people in Spokane Valley search on their phones while driving, waiting in line, or sitting on the couch. If your website takes too long to load or looks squished on a small screen, people leave. And Google notices. Use a tool like Google’s Mobile-Friendly Test to check. If your site isn’t mobile-friendly, consider a simple redesign or a theme that adapts automatically.
4. Use Local Keywords Naturally
When you write about your services, mention Spokane Valley. For example, instead of “we fix roofs,” say “we fix roofs in Spokane Valley and nearby neighborhoods.” Include the names of local landmarks, schools, or districts. This helps Google connect your business to the area. Don’t stuff keywords—just write naturally about the places you serve.
One More Thing: Backlinks
You might hear the term “backlinks” and think it’s technical. It’s not. A backlink is simply when another website links to yours. Think of it like a referral. If a trusted local news site or a business association links to you, Google sees that as a vote of confidence. More good links usually mean better rankings.
That’s where BacklinkUSA.com comes in. We help businesses like yours get featured in articles on high-authority websites. These articles link back to your site, which can help you rank higher in Spokane Valley searches. It’s a straightforward way to build trust with Google—without needing to become an SEO expert.