How to Get Your Business Found Online in Holladay, Utah
If you run a business in Holladay—whether it’s a coffee shop on Highland Drive, a plumbing company serving the Cottonwood area, or a boutique in the Holladay Village shopping center—you’ve probably noticed something frustrating. You’re open, you’re good at what you do, and your customers love you. But when someone in Holladay searches for your service on Google, your business isn’t showing up.
Holladay is a tight-knit community of about 30,000 people, with a strong mix of retail, healthcare, construction, and food service. Local businesses here rely on word-of-mouth and repeat customers. But the way people find new services has changed. They pull out their phone and type “best pizza near me” or “plumber Holladay Utah.” If you’re not on that first page of results, you might as well be invisible.
Why most small businesses in Holladay struggle on Google
The biggest reason is simple: Google ranks businesses based on signals it can measure. If your website isn’t updated, you don’t have a Google Business Profile, or you have very few online reviews, Google doesn’t know you’re a solid choice. It’s not personal—it’s just how the system works. Many small business owners in Holladay are too busy running their shops to keep up with these technical details.
Three things you can do right now
1. Set up your Google Business Profile. This is free and takes about 20 minutes. Go to Google Business Profile, claim your business, and fill out every section: address, phone number, hours, services, and photos. If you’re a restaurant, add your menu. If you’re a dentist, add your specialties. Google uses this info to decide when to show your business in local search results.
2. Ask for reviews—and respond to them. Reviews are one of the most powerful signals for local rankings. After a customer has a good experience, ask them to leave a review on Google. Don’t offer discounts or rewards for reviews (that’s against Google’s rules), but a simple “If you had a good experience, I’d appreciate a Google review” goes a long way. Also, reply to every review—good or bad—within a few days.
3. Make sure your website works well on a phone. Most people in Holladay search on their phones. If your site takes more than three seconds to load, or if the text is too small to read, people will leave. Use a tool like Google’s Mobile-Friendly Test to check. If your site isn’t mobile-friendly, talk to your web developer or consider a simple redesign.
What about local keywords?
When you write content for your website—like a blog post about “tips for choosing a plumber in Holladay” or “best coffee in Holladay”—include the name of your city and neighborhood naturally. Don’t stuff it in awkwardly. Just write for your customers, and mention where you are.
And what about backlinks?
Backlinks are simply links from other websites to yours. Think of them like referrals. If a local news site or a community blog links to your business, Google sees that as a vote of confidence. It tells Google that your business is trustworthy and relevant. The more quality backlinks you have, the better your chances of ranking higher.
That’s where BacklinkUSA.com comes in. We help businesses in Holladay and across the country get mentioned on high-authority websites. Those mentions act like strong referrals for Google, helping you climb in local search results. If you want to get found by more customers in Holladay without spending weeks learning SEO, check out our services.